Real Deal: Shopping Patterns

Sweating it out in this heat is one thing – but the record temps are also costing you money!
The extreme heat can actually change your shopping habits.

Fox 29 Consumer Reporter Michelle Buckman is back with the Real Deal. She takes a look at changes in consumer demands, when the temperatures rise.

Michelle spoke to Scott Bernhardt, CEO of Planalytics. He explains how he helps his clients prepare and profit from upcoming weather patterns. It breaks down to basic supply and demand.

Check out her report.

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